Heather Jo Flores
How to write good
Timeless tools for writers of every genre I work with a lot of writers who are just beginning to publish their work, and though their steady flow of amazing ideas blows my mind on the daily, I notice a handful of…
How to Critique Writing, using the EMMA method
A writer who critiques her own work has a fool for a critic. We fear honest critique, but it is possible to learn how to critique writing in a helpful way. But a critical fool wielding careless words at a writer…
Anatomy of a Perfect Blog Post: Greater than the Sum of its Parts
A perfect blog post is equal parts niche, quirk, facts, assets, and carefully-targeted SEO keywords. Anything less will get lost in the abyss of the internet within minutes after you post it. There are a million articles on this topic, but…
Murder your darlings, but DON’T kill your heroine!
Why you should cut your ego out of your writing…but still let your strong female protagonist live to tell the tale. “Whenever you feel an impulse to perpetrate a piece of exceptionally fine writing, obey it — whole-heartedly — and delete it before sending your…